School as collected anthology - the single story is that of many

I've written a lot about how we use social media, Twitter in particular at my school, PS 10 in Brooklyn, NY. We tweet a lot. We love hashtags. We are trying to engage the community and showcase all the awesome things our students, teachers, and parents do to make PS 10 such a great place.

But is it really "we, the school" that is doing it, or are "we, the school" just collecting the stories of others. Creating an anthology?